Revolutionizing Fashion: Vickie Au's Sustainable Collection

Vickie Au's V Vissi: A Sustainable Fashion Collection That's Changing the Industry

The fashion industry is the second most polluting industry globally, a fact that inspired Vickie Au to create V Vissi, a fashion collection that offers a sustainable alternative. The collection aims to co-create with professionals and stakeholders in the fashion and apparel industry to design and customize sustainable and ethical products. Vickie Au believes that sustainable initiatives are key to bringing about positive changes in the community and the world.

The V Vissi collection is unique in its approach to sustainability. It consists of three series of merchandise, each responding to and evolving the fashion system from a linear economy to a circular economy. The first series, Hangers, collaborates with suppliers to redesign high-end brunch book fabric in a more customized way. The second series, Shade of Green, co-creates with high-quality standard manufacturers to redesign their stock into masterpieces. The third series, Fabric Story, explores good quality fabric and material to respond to the circular economy in an updated and practical way.

The collection's realization technology is equally innovative. The Hangers series collaborates with the supply chain to collect fabric brunch books and redesigns them into signature unisex blazers. The Shade of Green series co-creates with manufacturers to give garments a second life, while the Fabric Story series uses better quality materials, even sustainable ones with certificates. All printed fabrics use biodegradable ink, solving the inventory and pollution problem when printing fabrics.

Each piece in the V Vissi collection is created to bring something new, special, and lasting into the world. The focus is on true statement pieces that are tailored with strong lines and details, an androgynous personality, and a sense of quality that endures, season after season. Sustainability is an endeavor high on the agenda of the collection.

The V Vissi collection was launched in September 2019 at Hong Kong CenterStage and has since received international attention. Despite the challenges posed by the COVID-19 pandemic, the collection continues to push the boundaries of sustainable fashion, proving that it is possible to create fashionable, wearable, and affordable designs that are also kind to the planet.

In recognition of its innovative approach to sustainable fashion, the V Vissi collection was awarded the Bronze A' Sustainable Products, Projects and Green Design Award in 2021. This prestigious award is bestowed upon outstanding and creatively ingenious designs that demonstrate experience and resourcefulness, incorporate best practices in art, science, design, and technology, and contribute to quality of life improvements.